The Behavioral Economics in Marketing's Podcast
Podcast készítő Sandra Thomas-Comenole - Csütörtökök
201 Epizód
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Avoiding Office Herd Behavior with Behavioral Economics
Közzétéve: 2021. 08. 19. -
Social Axiom Theory on Growth Mindset Across Cultures
Közzétéve: 2021. 08. 05. -
Social Axiom Theory | Definition Minute
Közzétéve: 2021. 08. 03. -
Building Growth Mindset with Inoculation Theory
Közzétéve: 2021. 07. 29. -
Game Theory | Definition Minute
Közzétéve: 2021. 07. 27. -
Facilitating Growth Mindset
Közzétéve: 2021. 07. 22. -
Growth Mindset vs Fixed Mindset
Közzétéve: 2021. 07. 15. -
Anchoring Effect | Definition Minute
Közzétéve: 2021. 07. 13. -
Tips for Overcoming the Principal-Agent Problem
Közzétéve: 2021. 07. 08. -
Moral Hazard | Definition Minute
Közzétéve: 2021. 07. 06. -
Leading Through Flow Theory
Közzétéve: 2021. 07. 01. -
Asymmetric Information | Definition Minute
Közzétéve: 2021. 06. 29. -
Diamond-Water Paradox | Definition Minute
Közzétéve: 2021. 06. 24. -
Consciously Creating Cultural Capital
Közzétéve: 2021. 06. 21. -
Special Announcement: Hub and Spoken Travel Show Now Live
Közzétéve: 2021. 06. 15. -
Intro to Behavioral Economics in Marketing Leadership | Season 3
Közzétéve: 2021. 06. 10. -
Trailer | Behavioral Economics in Marketing Podcast | Season 3
Közzétéve: 2021. 06. 09. -
Framing Effect on Delegation
Közzétéve: 2021. 06. 03. -
Delegation Common Pitfalls and Hang-ups
Közzétéve: 2021. 05. 29. -
Delegation, a Definition
Közzétéve: 2021. 05. 20.
Behavioral economics incorporates the study of psychology into the analysis of the decision-making behind an economic outcome, such as the factors leading up to a consumer buying one product instead of another. Understanding how we as humans make decisions is an important part of marketing. Behavioral economics is the study of decision making and can give keen insight into buyer behavior and help to shape your marketing mix. This podcast series is all about leveraging Behavioral Economics concepts in marketing applications.
