Impact Pricing
Podcast készítő Mark Stiving, Ph.D.

676 Epizód
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Value-based Pricing and Willingness To Pay, What’s the Difference? with Steven Forth
Közzétéve: 2024. 11. 04. -
Blogcast: Better Stories, Better Pricing
Közzétéve: 2024. 11. 01. -
The Power of AI in Pricing Optimization for B2B and B2C Markets with George Boretos
Közzétéve: 2024. 10. 28. -
Blogcast: Evils of Behavioral Economics
Közzétéve: 2024. 10. 25. -
Unlocking Hidden Profits: The Power of Value Metrics and Pricing Experiments with Stephen Plume
Közzétéve: 2024. 10. 21. -
Blogcast: Value-Based Pricing – A Simple Definition
Közzétéve: 2024. 10. 18. -
Streamlining B2B Pricing: Rethink, Simplify, Automate with Barrett Thompson
Közzétéve: 2024. 10. 14. -
Blogcast: Value Is Created Twice
Közzétéve: 2024. 10. 11. -
Elevating Pricing: Shifting the Focus from Numbers to Value with Claire Wang
Közzétéve: 2024. 10. 07. -
Blogcast: Southwest Airlines’ New Seating Strategy: A Billion-Dollar Decision?
Közzétéve: 2024. 10. 04. -
Unlocking Revenue: The Role of Empathy and Trust in Pricing with Nathan Yeung
Közzétéve: 2024. 09. 30. -
Blogcast: Stop Pre-Discounting
Közzétéve: 2024. 09. 27. -
How Effective Writing Shapes Pricing Strategy with Frank Luby
Közzétéve: 2024. 09. 23. -
Blogcast: The 5 Ws of Pricing
Közzétéve: 2024. 09. 20. -
Beyond the Label: Understanding Wine Pricing and Consumer Taste with Tim Hanni
Közzétéve: 2024. 09. 16. -
Blogcast: High Prices and Lost Deals
Közzétéve: 2024. 09. 13. -
Get Your Business Exit Ready While Maximizing Its Value with Christine Nicholson
Közzétéve: 2024. 09. 09. -
Listening to Your Market: The Key to Effective Pricing with Patrick Taylor
Közzétéve: 2024. 09. 02. -
Mastering the Nine Boxes: A Strategic Approach to Pricing with David Brown
Közzétéve: 2024. 08. 26. -
Blogcast: Understanding Fencing: Google’s Strategy to Maintain Regional Pricing for YouTube Premium
Közzétéve: 2024. 08. 23.
The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.