Impact Pricing
Podcast készítő Mark Stiving, Ph.D.

676 Epizód
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Blogcast: You Influence Your Customers’ Willingness to Pay
Közzétéve: 2025. 01. 17. -
The Secret to Confidently Raising Your Prices Without the Backlash with Vance Morris
Közzétéve: 2025. 01. 13. -
Blogcast: The Fluid Nature of Willingness to Pay: How Context Shapes Your Pricing Strategy
Közzétéve: 2025. 01. 10. -
Pricing Transformation: Insights on Software, Segmentation, and Change Leadership with Stephan Liozu
Közzétéve: 2025. 01. 06. -
Exploring the Future of AI: Prompt Management and Generative Thinking with Steven Forth
Közzétéve: 2024. 12. 30. -
Blogcast: Context Driven Pricing: The Ultimate Pricing Strategy
Közzétéve: 2024. 12. 27. -
Balancing Academic Insights and Real-World Pricing Strategies with Russ Winer
Közzétéve: 2024. 12. 23. -
Blogcast: Profit vs. Market Share: Which Should Your Business Prioritize?
Közzétéve: 2024. 12. 20. -
Mastering Value-Based Selling: Five Steps to Winning and Retaining Customers with Mike Wilkinson
Közzétéve: 2024. 12. 16. -
Blogcast: What Every Team Should Learn from Pricing Experts: Focus on Value
Közzétéve: 2024. 12. 13. -
How Philips Healthcare Drives Profitability Through Value-Based Pricing with Daniel Cho
Közzétéve: 2024. 12. 09. -
Blogcast: For B2B, Value Is Incremental Profit
Közzétéve: 2024. 12. 06. -
Mastering Contracts, Metrics, and Value: Strategies for Pricing Excellence with Lisa Thompson
Közzétéve: 2024. 12. 02. -
Blogcast: Pricing New Products: Myth #1
Közzétéve: 2024. 11. 29. -
Instant Profits Unveiled: A CEO's Guide to Fearless Pricing Strategies with Mark Stiving and Rebecca Kalogeris
Közzétéve: 2024. 11. 25. -
Blogcast: How You Reduced Prices Without You or Customers Realizing It
Közzétéve: 2024. 11. 22. -
Unlocking Extra Profits: Why Regular Pricing Adjustments Matter for Your Business with Mike Danford
Közzétéve: 2024. 11. 18. -
Blogcast: Mastering the Good-Better-Best Strategy: A Guide to Increasing Win Rates and Revenue
Közzétéve: 2024. 11. 15. -
The Infinity Effect: Value Creation from Every Level of Your Company with Mark Boundy
Közzétéve: 2024. 11. 11. -
Blogcast: Uncover Hidden Profits with Our Opportunity Signals Worksheet
Közzétéve: 2024. 11. 08.
The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.