151 Epizód

  1. Billions every year: Mobile game & e-commerce fraud

    Közzétéve: 2023. 07. 11.
  2. New sources of mobile users: Fishing in new ponds with Fluent co-founder Matt Conlin

    Közzétéve: 2023. 06. 26.
  3. Privacy power shifts: DSPs, SSPs & more with InMobi CBO Kunal Nagpal

    Közzétéve: 2023. 06. 20.
  4. WWDC 2023: Apple's privacy updates

    Közzétéve: 2023. 06. 15.
  5. AI and DSPs: science, astrology, & doing your homework

    Közzétéve: 2023. 06. 09.
  6. Generative AI in games with Unity CEO John Riccitiello

    Közzétéve: 2023. 06. 02.
  7. Making games go boom: balancing pleasure & frustration

    Közzétéve: 2023. 05. 30.
  8. Privacy Sandbox on Android: 'we will do everything for the UA managers'

    Közzétéve: 2023. 05. 16.
  9. Making mobile ads suck less, with Moloco VP Francesco Renzo

    Közzétéve: 2023. 05. 05.
  10. DSPs in the privacy era: what will change?

    Közzétéve: 2023. 05. 03.
  11. 60% of app subscription cancellations happen in the first 60 minutes. Here's how to save 10% of them

    Közzétéve: 2023. 04. 28.
  12. Run fewer ads, make more money says gaming OG Adam Jaffe

    Közzétéve: 2023. 04. 21.
  13. SKAN 4 conversion models live: Singular releases SKAN 4 tools for clients

    Közzétéve: 2023. 04. 18.
  14. Public data from mobile gaming companies shows true and full UA spend

    Közzétéve: 2023. 04. 12.
  15. User acquisition is a drug we're all hooked on: Mistplay chief growth officer Jason Heller

    Közzétéve: 2023. 03. 27.
  16. Post-identifier marketing: chatting with Adobe about 3rd-party cookies and more

    Közzétéve: 2023. 03. 22.
  17. Surprise: Apple Search Ads drives organic App Store optimization

    Közzétéve: 2023. 03. 15.
  18. What Steph Curry's shoes reveal about livestream shopping in the west

    Közzétéve: 2023. 03. 08.
  19. How TikTok is the new Google, with M&C Saatchi’s Jennifer Sudo

    Közzétéve: 2023. 03. 03.
  20. How to pick an MMP in 2023, with Matej Lancaric

    Közzétéve: 2023. 02. 06.

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Growth Masterminds is smart user acquisition and mobile growth pros sharing their best insights on UA, retention, mobile measurement, privacy, mobile marketing data, and much more. Hosted by John Koetsier, we chat with brands like IMVU, DraftKings, and Mixtiles. We interrogate ad networks like Fyber, Kidoz, AppLike, Vungle, Bluestacks, and more. And we feature global experts like Eric Seufert and Jayne Peressini. Along the way, we hit topics like pLTV, creative optimization, incrementality, granularity, fraud, privacy, success in China ... and much, much more.

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