Growth Masterminds: mobile growth podcast
Podcast készítő Singular
151 Epizód
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Billions every year: Mobile game & e-commerce fraud
Közzétéve: 2023. 07. 11. -
New sources of mobile users: Fishing in new ponds with Fluent co-founder Matt Conlin
Közzétéve: 2023. 06. 26. -
Privacy power shifts: DSPs, SSPs & more with InMobi CBO Kunal Nagpal
Közzétéve: 2023. 06. 20. -
WWDC 2023: Apple's privacy updates
Közzétéve: 2023. 06. 15. -
AI and DSPs: science, astrology, & doing your homework
Közzétéve: 2023. 06. 09. -
Generative AI in games with Unity CEO John Riccitiello
Közzétéve: 2023. 06. 02. -
Making games go boom: balancing pleasure & frustration
Közzétéve: 2023. 05. 30. -
Privacy Sandbox on Android: 'we will do everything for the UA managers'
Közzétéve: 2023. 05. 16. -
Making mobile ads suck less, with Moloco VP Francesco Renzo
Közzétéve: 2023. 05. 05. -
DSPs in the privacy era: what will change?
Közzétéve: 2023. 05. 03. -
60% of app subscription cancellations happen in the first 60 minutes. Here's how to save 10% of them
Közzétéve: 2023. 04. 28. -
Run fewer ads, make more money says gaming OG Adam Jaffe
Közzétéve: 2023. 04. 21. -
SKAN 4 conversion models live: Singular releases SKAN 4 tools for clients
Közzétéve: 2023. 04. 18. -
Public data from mobile gaming companies shows true and full UA spend
Közzétéve: 2023. 04. 12. -
User acquisition is a drug we're all hooked on: Mistplay chief growth officer Jason Heller
Közzétéve: 2023. 03. 27. -
Post-identifier marketing: chatting with Adobe about 3rd-party cookies and more
Közzétéve: 2023. 03. 22. -
Surprise: Apple Search Ads drives organic App Store optimization
Közzétéve: 2023. 03. 15. -
What Steph Curry's shoes reveal about livestream shopping in the west
Közzétéve: 2023. 03. 08. -
How TikTok is the new Google, with M&C Saatchi’s Jennifer Sudo
Közzétéve: 2023. 03. 03. -
How to pick an MMP in 2023, with Matej Lancaric
Közzétéve: 2023. 02. 06.
Growth Masterminds is smart user acquisition and mobile growth pros sharing their best insights on UA, retention, mobile measurement, privacy, mobile marketing data, and much more. Hosted by John Koetsier, we chat with brands like IMVU, DraftKings, and Mixtiles. We interrogate ad networks like Fyber, Kidoz, AppLike, Vungle, Bluestacks, and more. And we feature global experts like Eric Seufert and Jayne Peressini. Along the way, we hit topics like pLTV, creative optimization, incrementality, granularity, fraud, privacy, success in China ... and much, much more.