169 Epizód

  1. Nerd Alert: How AI Will Change Marketing Structures

    Közzétéve: 2025. 05. 08.

  2. The Differentiation vs Distinctiveness Debate

    Közzétéve: 2025. 05. 06.

  3. Nerd Alert: Does Creative Consistency Matter?

    Közzétéve: 2025. 05. 01.

  4. What Marketers Get Wrong About Targeting

    Közzétéve: 2025. 04. 29.

  5. Nerd Alert: Do Discounts Damage Brands? The Truth About Price Promotions

    Közzétéve: 2025. 04. 24.

  6. The Louder You Are, the More You Grow: Why ESOV Still Works

    Közzétéve: 2025. 04. 22.

  7. Nerd Alert: The Power of Creative Advertising

    Közzétéve: 2025. 04. 17.

  8. The New Rules of Great Video Creative with Steve Babcock

    Közzétéve: 2025. 04. 15.

  9. Nerd Alert: The Science Behind Emotional Advertising

    Közzétéve: 2025. 04. 10.

  10. The CTV Hype Cycle: Separating Fact from Fiction

    Közzétéve: 2025. 04. 08.

  11. Nerd Alert: Why Humor Wins in Advertising

    Közzétéve: 2025. 04. 03.

  12. Advancing Marketing Effectiveness in the USA with WARC's Lexi Wolf

    Közzétéve: 2025. 04. 01.

  13. Nerd Alert: The Psychology Behind Direct Mail Performance

    Közzétéve: 2025. 03. 27.

  14. The Potential of AI Video with Seth Woodall

    Közzétéve: 2025. 03. 25.

  15. Nerd Alert: The Dirichlet Effect: Predicting Brand Loyalty

    Közzétéve: 2025. 03. 20.

  16. Marketing Like a Challenger with Chuck Hengel

    Közzétéve: 2025. 03. 18.

  17. Nerd Alert: The Multiplier Effect: Debunking Brand vs. Performance

    Közzétéve: 2025. 03. 13.

  18. Great Marketing Tells Great Stories

    Közzétéve: 2025. 03. 11.

  19. Nerd Alert: Brand Awareness vs Brand Salience

    Közzétéve: 2025. 03. 06.

  20. Synthetic research vs human insights in marketing

    Közzétéve: 2025. 03. 04.

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Introducing a research-first podcast that builds revenue, not condos.Answer questions on the biggest marketing trends and news with discussions based in marketing, psychology and economics research. Along the way, learn about marketing accountability, category leadership, brand-building and much more.Featuring a team of experienced marketers whose blueprints for success are marketing strategies actually proven to work.

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