169 Epizód

  1. Nerd Alert: The Problem with Last-Touch Attribution

    Közzétéve: 2025. 02. 27.
  2. How Category Entry Points Shape Buying

    Közzétéve: 2025. 02. 25.
  3. Nerd Alert: How Media Channel Combinations Impact Performance

    Közzétéve: 2025. 02. 20.
  4. Why Digital Advertising Is Failing Marketers with Bob Hoffman

    Közzétéve: 2025. 02. 18.
  5. Nerd Alert: The Extraordinary Cost of Dull

    Közzétéve: 2025. 02. 13.
  6. The Effectiveness Principles You Need to Know

    Közzétéve: 2025. 02. 11.
  7. Nerd Alert: What Makes a Great Super Bowl Ad?

    Közzétéve: 2025. 02. 06.
  8. How to Spot Effective Super Bowl Ads

    Közzétéve: 2025. 02. 04.
  9. Nerd Alert: Digital vs. Traditional Advertising

    Közzétéve: 2025. 01. 30.
  10. The Art and Science of Creative Effectiveness

    Közzétéve: 2025. 01. 28.
  11. Nerd Alert: How Cultural Imprinting Accelerates Brand Growth

    Közzétéve: 2025. 01. 23.
  12. The Truth About Agency Models

    Közzétéve: 2025. 01. 21.
  13. Nerd Alert: How Advertising Improves Pricing Power

    Közzétéve: 2025. 01. 16.
  14. Secrets to TV Advertising Success

    Közzétéve: 2025. 01. 14.
  15. Nerd Alert: How Effective is Paid Search?

    Közzétéve: 2025. 01. 09.
  16. Marketing Predictions for 2025

    Közzétéve: 2025. 01. 07.
  17. Nerd Alert: Why You Should Invest in Attention

    Közzétéve: 2025. 01. 02.
  18. The Most Effective Brands of 2024

    Közzétéve: 2024. 12. 31.
  19. 2024's Marketing Wins and Fails

    Közzétéve: 2024. 12. 23.
  20. Nerd Alert: How Consumer Behavior Has Changed

    Közzétéve: 2024. 12. 19.

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Introducing a research-first podcast that builds revenue, not condos.Answer questions on the biggest marketing trends and news with discussions based in marketing, psychology and economics research. Along the way, learn about marketing accountability, category leadership, brand-building and much more.Featuring a team of experienced marketers whose blueprints for success are marketing strategies actually proven to work.

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