The Local Marketing Trends Podcast
Podcast készítő Gordon Borrell - Hétfők
138 Epizód
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How KSL.com Became a Local Media 'Phoenix'
Közzétéve: 2025. 02. 03. -
Whither Local TV? Checking in With Gray Media's Pat LaPlatney
Közzétéve: 2025. 01. 20. -
The Dirty Little Secret to Exponential Growth in Sales
Közzétéve: 2025. 01. 06. -
What 1,000 Local Advertisers Just Told Us (Good, Bad, AND Ugly)
Közzétéve: 2024. 12. 09. -
Mastering Today's Media: Stop Gabbing, Cut the Fluff, Add 'Proof'
Közzétéve: 2024. 11. 25. -
Madhive's Jim Wilson Talks About Small Fish in the CTV Stream, and His New Role with Audacy
Közzétéve: 2024. 11. 11. -
Why Dozens of Buyers Have Been Snapping Up Newspapers
Közzétéve: 2024. 10. 28. -
Local Content Goldmine Starts to Deliver (Even for Radio!)
Közzétéve: 2024. 10. 14. -
Hyperlocal Site's 100-Year Plan: Help Local Businesses
Közzétéve: 2024. 09. 30. -
Riegsecker Sees Local Media at an Inflection Point
Közzétéve: 2024. 09. 09. -
Finally, Local Podcasting Might Be Catching On
Közzétéve: 2024. 08. 26. -
Are Digital Marketing Services Worth Selling?
Közzétéve: 2024. 08. 12. -
This Iconoclast Doesn't Mince Words on Today's Mass Media
Közzétéve: 2024. 07. 29. -
Local Media's Near-Term Fate: Hobby Shop or Rising Phoenix
Közzétéve: 2024. 07. 15. -
The Forgotten Goldmine in Email
Közzétéve: 2024. 06. 24. -
Radio's New Leader Brings An Attitude To the Job
Közzétéve: 2024. 06. 10. -
Beasley Skips the Committee Approach on GenAI, Brings in a Big Gun
Közzétéve: 2024. 05. 28. -
TEGNA Finds a Set of AI Geniuses
Közzétéve: 2024. 05. 13. -
How Young Adults Search Online for 'Local' Information Might Surprise You
Közzétéve: 2024. 04. 29. -
It's the Email, Stupid
Közzétéve: 2024. 04. 16.
Hear two of the nation's brightest and sought-after advertising analysts -- Corey Elliott and Gordon Borrell -- identify the latest trends and make their predictions. This fast-paced podcast runs about 20 minutes and focuses on trends in local media, advertising, and marketing. The show typically touches on three or four topics, occasionally features a guest, and is always seasoned with critical analysis and wit.
