156 Epizód

  1. REPOST: Daniel Priestley - Building the Dent Brand

    Közzétéve: 2022. 04. 29.

  2. REPOST: David Aaker - Descriptive or Distinctive Name?

    Közzétéve: 2022. 04. 22.

  3. REPOST: Rory Sutherland - On Brand, Advertising & More

    Közzétéve: 2022. 04. 15.

  4. REPOST: Susan Payton, Business Storyteller

    Közzétéve: 2022. 04. 08.

  5. The What and Why of Trade Secrets

    Közzétéve: 2022. 04. 01.

  6. The Power of Animation in Branding with Christine Mackay

    Közzétéve: 2022. 03. 25.

  7. How to Move Beyond Your Job Role To Trusted Adviser

    Közzétéve: 2022. 03. 18.

  8. Becoming A Company Of One

    Közzétéve: 2022. 03. 11.

  9. Shireen Smith - Creating Passion Brands

    Közzétéve: 2022. 03. 04.

  10. Joe Glover - The Marketing Meetup Community

    Közzétéve: 2022. 02. 25.

  11. Rebranding Rethink Press with Lucy McCarraher

    Közzétéve: 2022. 02. 18.

  12. Colour Psychology with Karen Haller

    Közzétéve: 2022. 02. 11.

  13. Lucy Werner - Strategy For Creating Hype

    Közzétéve: 2022. 02. 04.

  14. Dumbing Down of Brand Assets with Nick Lehrain

    Közzétéve: 2022. 01. 28.

  15. Market Orientation & Segmentation - Paige Arnof-Fenn

    Közzétéve: 2022. 01. 21.

  16. Stephen Houraghan on The Changed Branding Industry

    Közzétéve: 2022. 01. 14.

  17. Segmentation & Targeting - Branding Industry

    Közzétéve: 2022. 01. 07.

  18. REPOST: Mark Ritson on Brand Strategy

    Közzétéve: 2021. 12. 31.

  19. REPOST: Which Business Model?

    Közzétéve: 2021. 12. 24.

  20. How To Stand Out From Your Competition — Niching

    Közzétéve: 2021. 12. 17.

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The Brand Tuned podcast explores the 'what and why of branding'. It's for founders, marketers, graphic designers, business advisers and lawyers in search of ideas to increase success. This often comes through better positioning, and understanding what customers want and need. Focusing on distinctiveness is about attending to intellectual property appropriately. Brand Tuned is hosted by Shireen Smith, author, marketer, IP lawyer, and business owner.

Visit the podcast's native language site