WFA's Better Marketing Pod with David Wheldon

42 Epizód

1. Ep 40: On agency experience, AI and messaging with Nicola Mendelsohn, Meta

   Közzétéve: 2025. 04. 28.
2. Ep 39: Cathay Pacific’s Ed Bell on their marketing secret plus lessons from Asia for marketers

   Közzétéve: 2025. 04. 02.
3. Ep 38: Dr Marcus Collins on navigating culture, meaning and purpose

   Közzétéve: 2025. 03. 26.
4. Ep 37: On being a real global marketer, Gen Alpha and hushing with Dr Frederique Covington Corbett, UNICEF

   Közzétéve: 2025. 03. 05.
5. Ep 36: On being AI-able with Mark Ritson and his AI alter ego, the Ritbot

   Közzétéve: 2024. 12. 12.
6. Ep. 35: On redefining customer proposition with Michelle McEttrick, Primark

   Közzétéve: 2024. 11. 27.
7. Ep 34: On purpose-driven human progress, women empowerment and AI with Ulrike Decoene, AXA

   Közzétéve: 2024. 09. 03.
8. Ep 33: On how a YouTube music channel can help sell cars with Allyson Witherspoon, Nissan

   Közzétéve: 2024. 05. 30.
9. Ep 32: On AI, sharing and scaling with Asmita Dubey, L'Oréal

   Közzétéve: 2024. 05. 02.
10. Ep 31: On championing creativity with Claire Beale and Sonoo Singh, Creative Salon

    Közzétéve: 2024. 03. 29.
11. Better Marketing Pod 2023 key learnings

    Közzétéve: 2023. 12. 19.
12. Ep 30: On how to be a great senior leader with Jane Wakely, PepsiCo

    Közzétéve: 2023. 10. 23.
13. Ep 29: On what we can learn from emerging markets with Cristina Diezhandino, Diageo

    Közzétéve: 2023. 09. 22.
14. Ep. 28: On brand purpose with Alberto Levy, Grupo Bimbo

    Közzétéve: 2023. 08. 09.
15. Ep. 27: On moving from UK politics to Meta and the meaning of generative AI for society with Nick Clegg

    Közzétéve: 2023. 07. 20.
16. Ep. 26: On WFA's work and the importance of community in the marketing industry with Raja Rajamannar, Mastercard

    Közzétéve: 2023. 05. 17.
17. Ep. 25: On the role of business in reaching the sustainable development goals with Rob Cameron, Nestlé

    Közzétéve: 2023. 04. 12.
18. Ep. 24: On how advertising can support quality journalism with Gordon Crovitz, NewsGuard

    Közzétéve: 2023. 03. 08.
19. Ep. 23: On turning an airline into a travel super-app with Rudy Khaw, AirAsia

    Közzétéve: 2023. 02. 09.
20. Ep. 22: On reasons to be optimistic about 2023 with Tom Standage, The Economist

    Közzétéve: 2022. 12. 14.