The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
Podcast készítő Melina Palmer
497 Epizód
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497. Making Work Fair
Közzétéve: 2025. 05. 15. -
496. The Hidden Costs of Inequity Aversion in Business
Közzétéve: 2025. 05. 13. -
495. The Human Side of Leadership w/ Willie Pietersen
Közzétéve: 2025. 05. 08. -
494. From Management Mess to Leadership Success
Közzétéve: 2025. 05. 06. -
493. Disrupting Implicit Bias
Közzétéve: 2025. 05. 01. -
492. Breaking Free from Functional Fixedness
Közzétéve: 2025. 04. 29. -
491. Unlocking the Power of Storytelling in Business
Közzétéve: 2025. 04. 24. -
490. Metaphors and Brand Connection
Közzétéve: 2025. 04. 22. -
489. Beyond Mentorship - How to Sponsor Success
Közzétéve: 2025. 04. 17. -
488. The Art of Getting Along
Közzétéve: 2025. 04. 15. -
487. What We Value
Közzétéve: 2025. 04. 10. -
486. Making It Easy: The Art of Seamless Sales
Közzétéve: 2025. 04. 08. -
485. The Social Art of Influence
Közzétéve: 2025. 04. 03. -
484. The Psychology of Pricing: Framing with Numbers
Közzétéve: 2025. 04. 01. -
483. Unlocking the Laws of Connection
Közzétéve: 2025. 03. 27. -
482. The Power of Unity in Persuasion
Közzétéve: 2025. 03. 25. -
481. The Consumer Insights Revolution
Közzétéve: 2025. 03. 20. -
480. Marketing to Mindstates
Közzétéve: 2025. 03. 18. -
479. The Housefly Effect: Small Changes, Big Impact
Közzétéve: 2025. 03. 13. -
478. The Power of Choice Architecture in Behavior Change
Közzétéve: 2025. 03. 12.
Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a personal mission to make your business more effective and brain friendly. In this podcast, Melina will take the complex concepts of behavioral economics (the study and science of why people buy - or not) and provide simple, actionable tips you can apply right away in your business. Whether you're a small business or thriving corporation, Melina's tips can help your business increase sales and get more customers.