Impact Pricing

Podcast készítő Mark Stiving, Ph.D.

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Üzlet Oktatás

676 Epizód

  1. Blogcast: Overcoming FUD: How to Reduce Fear, Uncertainty, and Doubt in Pricing

    Közzétéve: 2025. 03. 28.

  2. Change Management: Your Secret Weapon in Value-Based Pricing with Paolo De Angeli

    Közzétéve: 2025. 03. 24.

  3. Blogcast: Sam Altman Was Right!

    Közzétéve: 2025. 03. 21.

  4. Cracking the Cold Outreach Code: Your Winning Formula for Value-Based Pricing Success with Mark Herring

    Közzétéve: 2025. 03. 17.

  5. Blogcast: The Last Mile of Pricing

    Közzétéve: 2025. 03. 14.

  6. How Bundled Solutions, AI, and the Art of Pricing in B2B Drive Sales and Profitability with Dan Foster

    Közzétéve: 2025. 03. 10.

  7. Blogcast: Understanding Context: 4 Key Factors That Influence Customer Willingness to Pay

    Közzétéve: 2025. 03. 07.

  8. How to Stop Undervaluing Your Product—And Start Getting Paid What It’s Worth with Rich Mironov

    Közzétéve: 2025. 03. 03.

  9. Blogcast: Dynamic vs. Stable Context: A Framework for Smarter Pricing

    Közzétéve: 2025. 02. 28.

  10. Mastering Value Conversations: Turning Customer Insights into Profits with Ed Arnold

    Közzétéve: 2025. 02. 24.

  11. Blogcast: Value Drivers vs. Value Tables: When to Go Broad and When to Be Specific

    Közzétéve: 2025. 02. 21.

  12. The Future of AI Monetization: Trends and Challenges with Steven Forth

    Közzétéve: 2025. 02. 17.

  13. Blogcast: Unlocking Portfolio Value Through Strategic Price Increases

    Közzétéve: 2025. 02. 14.

  14. Smart Pricing Strategies that Drive Growth and Maximize Profit with Joshua Lowe

    Közzétéve: 2025. 02. 10.

  15. Blogcast: What Is Value?

    Közzétéve: 2025. 02. 07.

  16. Navigating the Complexities of Healthcare Pricing and Technology Integration with Dave Brown

    Közzétéve: 2025. 02. 03.

  17. Blogcast: Confused Buyers Don’t Buy: A Case Study In How to Align SaaS Pricing with Customer Value

    Közzétéve: 2025. 01. 31.

  18. Strategic Price Increase: How to Plan, Communicate, and Succeed with Mark Peacock

    Közzétéve: 2025. 01. 27.

  19. Blogcast: Perfect Pricing Is Impossible (and That’s OK)

    Közzétéve: 2025. 01. 24.

  20. Rebates as a Strategic Tool in Pricing: Transforming Customer Behavior and Driving Profitability with Mark Gilham

    Közzétéve: 2025. 01. 20.

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The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.
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