The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX
Podcast készítő The Agile Brand
693 Epizód
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#614: How trust, community, and courage are reshaping brands with Chris Savage, Wistia
Közzétéve: 2024. 12. 13. -
#613: Building brands through collaboration, innovation, and sustainability with Eric Liedtke, Under Armour
Közzétéve: 2024. 12. 11. -
#612: Shared understanding of business needs with Patty Soltis, Upwork
Közzétéve: 2024. 12. 09. -
#611: Optimizing e-commerce content with Ashlyn Fulton, D'Addario
Közzétéve: 2024. 12. 06. -
#610: Unlocking greater customer loyalty with Aleksander Kaczmarek, CarTrawler
Közzétéve: 2024. 12. 04. -
#609: AI-powered DXPs and brand-aware personalized CX with Kathie Johnson, CMO at Sitecore
Közzétéve: 2024. 12. 02. -
#608: Why the C-Suite needs to pay more attention to social media, with Dr. Antonis Papatsaras, Hootsuite
Közzétéve: 2024. 11. 29. -
#607: Preparing for tiktokified journeys and the search generative experience with Izabela Misiorny, Siteimprove
Közzétéve: 2024. 11. 27. -
#606: Connecting experimentation to business outcomes across the journey with Vijay Ganesan, Optimizely
Közzétéve: 2024. 11. 25. -
#605: AI agents working across the marketing workflow with Kevin Li, Optimizely
Közzétéve: 2024. 11. 22. -
#604: Creating a great post-purchase customer experience with Colleen Coulter, Route
Közzétéve: 2024. 11. 20. -
#603: What happens to marketers if Google is split up? Featuring Steven Read, Chief Product Officer at adMarketplace
Közzétéve: 2024. 11. 18. -
#602: Breaking down language barriers in customer service with Mike Clifton and Max Schwendner, Alorica
Közzétéve: 2024. 11. 15. -
#601: Improving the Customer Experience in a Feedback Recession with Isabelle Zdatny, Qualtrics
Közzétéve: 2024. 11. 13. -
#600: AI Agents in Marketing with Raj Rikhy, Microsoft
Közzétéve: 2024. 11. 11. -
#599: Increasing AI literacy to improve outcomes with Jason Lapp, Beautiful.ai
Közzétéve: 2024. 11. 08. -
#598: Keeping up with consumer payment preferences with Will Mavromichalis at Kount
Közzétéve: 2024. 11. 06. -
#597: Engaging with Gen Z on retail with Teddy Solomon, Fizz
Közzétéve: 2024. 11. 04. -
#596: The impact of AI on marketing and consumer expectations with Melissa Waters, CMO at Upwork
Közzétéve: 2024. 11. 01. -
#595 State of the marketing jobs market with Sue Keith, Landrum Talent Solutions
Közzétéve: 2024. 10. 30.
Expert mode marketing technology, AI, and CX insights from top brands and Martech platforms fill every episode, focusing on what leaders need to know to build customer lifetime value and long-term business value. The Agile Brand with Greg Kihlström® features executives and thought leaders from top brands and tech platforms discussing the industry's trends, like AI adoption, first-party data strategies, artificial intelligence in the consumer journey, consumer data privacy, omnichannel customer experience, and more. The Agile Brand is hosted by Greg Kihlström, martech and artificial intelligence transformation advisor and consultant to leading brands, speaker, entrepreneur, and best-selling author. It provides a fresh perspective on the continually evolving dynamic between brands and the audiences they serve.
