54 Epizód

  1. Gareth Kay believes brands should show, not just tell

    Közzétéve: 2018. 10. 29.

  2. Laura Ries has six brand positioning principles

    Közzétéve: 2018. 10. 22.

  3. Marty Neumeier wrote a business thriller

    Közzétéve: 2018. 10. 15.

  4. Wrapping up season one: Tips for the naming process

    Közzétéve: 2018. 07. 02.

  5. Eli Altman started freelance naming at age sixteen

    Közzétéve: 2018. 06. 25.

  6. Scott Milano does sprints in the morning

    Közzétéve: 2018. 06. 18.

  7. Laurel Sutton could talk about linguistics all day

    Közzétéve: 2018. 06. 11.

  8. Jonathan Bell starts with coffee and a sheet of paper

    Közzétéve: 2018. 06. 04.

  9. Amanda Peterson considers CamelCase a crime

    Közzétéve: 2018. 05. 29.

  10. Steven Price says "go," "maybe," and "maybe not"

    Közzétéve: 2018. 05. 21.

  11. Clive Chafer has a wonderful thesaurus

    Közzétéve: 2018. 05. 14.

  12. Shannon DeJong is a hummingbird and a drill

    Közzétéve: 2018. 05. 14.

  13. Anthony Shore's naming partner is a neural network

    Közzétéve: 2018. 05. 14.

  14. This is_ How Brands Are Built

    Közzétéve: 2018. 03. 06.

3 / 3

On How Brands Are Built, branding professionals get into the details of what they do and how they do it. Other podcasts about branding focus on news, opinion, and high-level theory. They can give you a 30,000-foot view of branding; How Brands Are Built is where the rubber meets the road. In each episode, Rob Meyerson, a San Francisco-based brand strategist, interviews other strategists, designers, writers, namers, and researchers to help you understand how brands are really built.