Chris Do and Elaine Lopez Teach Juliana Cifuentes How to Educate Homebuyers

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Juliana’s social media content is, as she says, a mess. The color, typeface, and style are inconsistent, and her message is getting lost. As a realtor, she finds great satisfaction working with first-time homebuyers, and she wants to be an educational resource for her clients online, making the process of home ownership less intimidating. But the process of designing engaging educational content on her social feeds overwhelms her. If Juliana wants to teach her clients about the market, she needs lessons on how design can help.

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