Have You Been Calculating ROAS Wrong?

Some potentially good news about social ad prices heading into Black Friday A brilliant way to keep bad customers out of your targeting groups Is improper attribution the single biggest issue for our industry right now? And an excerpt from the Ecommerce Influence podcast about calculating ROAS — the RIGHT way. The Premium feed, with exclusive deep-dive interviews with social algorithm experts, is at http://patreon.com/todayindigital Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR brand’s digital marketing and social media? Let’s chat. http://www.engageQ.com or call 1-855-863-6233. Find Tod here: Twitter • LinkedIn • Instagram • Facebook • Web Site • Email [email protected] --- Send in a voice message: https://anchor.fm/todayindigital/message Privacy & Opt-Out: https://redcircle.com/privacy