201: When Zuck Gets Drunk on the Cheap Gin

Today: Why your audience may be talking to your ads in the very near future, an optimistic forecast for marketers who buy digital TV ads, all the data you can eat, and the unlikely but profitable alliance between Spotify and a banana company. HELP SPREAD THE WORD: • Tweet It: bit.ly/tweet-tidm to preview a tweet you can publish • Review Us: ratethispodcast.com/today ABOUT THE PODCAST: • Advertising: TodayInDigital.com/ads • Transcripts: TodayInDigital.com/scripts • Produced by: engageQ.com • Theme music: Mark Blevis (all other music licensed by Source Audio) TOD’S SOCIAL MEDIA: • Tod’s agency: engageQ.com • LinkedIn: linkedin.com/in/todmaffin • Twitter: twitter.com/todmaffin • Instagram: instagram.com/todmaffin • Facebook: facebook.com/tmaffin • TikTok: tiktok.com/@todmaffin • Twitch: twitch.tv/todmaffin SOURCES: http://info.spotx.tv/ctv-is-for-everyone-viewership-report https://www.socialmediatoday.com/news/facebook-shares-new-insights-into-most-shared-posts-on-its-platform/582138/ https://www.mediapost.com/publications/article/353992/just-say-yes-pandoras-interactive-ads-will-tel.html https://www.mediapost.com/publications/article/354017/analyst-tv-may-not-recover-its-pre-pandemic-viewe.html?edition=119220 https://www.mediapost.com/publications/article/353959/marketers-ask-for-programmatic-log-files-openx-fu.html?edition=119212 https://www.mediapost.com/publications/article/353966/cnns-facebook-watch-go-there-show-nears-1-billi.html?edition=119210 https://www.mediapost.com/publications/article/350837/chiquita-adds-scannable-spotify-codes-to-bananas.html?edition=118230 --- Send in a voice message: https://anchor.fm/todayindigital/message Privacy & Opt-Out: https://redcircle.com/privacy