185: Meet John Smith, Serial Cart Abandoner

Today: Who is John Smith and why is he messing up your web site analytics? If your brand’s web site is jumpy, Google plans to penalize you… Facebook shuts down its TikTok clone but that DOESN’T mean they’re out of the game… and how much of an impact is this month’s ad boycott of Facebook going to have? Probably not much. Closing music by The Arrogant Worms. Visit them at arrogantworms.com or check them out on Spotify. Music used with permission. Today in Digital Marketing is produced by engageQ.com. Can we help you with YOUR brand’s digital marketing and social media? Email [email protected] or visit engageQ.com/contact Help Spread the Word! • Rate/Review Us: ratethispodcast.com/today • Click bit.ly/tweet-tidm to preview a tweet you can publish Advertising: Reach 1,000 Digital Marketers Learn more at todayindigital.com/ads TOD’S SOCIAL MEDIA: • Tod’s web site: TodMaffin.com • Tod’s agency: engageQ.com • LinkedIn: linkedin.com/in/todmaffin • Twitter: twitter.com/todmaffin • Instagram: instagram.com/todmaffin • Facebook: facebook.com/tmaffin • TikTok: tiktok.com/@todmaffin • Twitch: twitch.tv/todmaffin • Xbox Gamertag: Radio#9573 SOURCES: https://searchengineland.com/wsj-googlebot-can-add-products-to-shopping-carts-337098 https://fortiguard.com/zeroday/FG-VD-20-063 https://wersm.com/facebook-will-shut-down-lasso-its-tiktok-clone/ https://www.seroundtable.com/google-cls-measures-lifecycle-page-29710.html https://www.socialmediatoday.com/news/linkedin-adds-new-analytics-tools-for-company-pages-new-process-to-limit-p/580946/ https://www.socialmediatoday.com/news/google-adds-auto-generated-smart-replies-to-youtube-studio/580931/ https://marketingland.com/ad-fraud-prevention-firm-cheq-enters-ppc-market-280277 https://www.marketingdive.com/news/report-nike-drops-digital-media-agency-razorfish/580955/ https://www.socialmediatoday.com/news/facebook-adds-custom-audience-creation-options-based-on-shopping-activity/580922/ --- Send in a voice message: https://anchor.fm/todayindigital/message Privacy & Opt-Out: https://redcircle.com/privacy