53: Kendra Lee - Asking Great Questions and Getting To The Business Impact

This week’s guest is an Author, Speaker, and is the President at KLA Group, where she leads her team to consult, train, and implement client’s marketing and sales strategies to generate more revenue and ultimately get more customers. Kendra is the definition of revenue generator, and does so with an emphasis on speaking directly to your ideal prospects and highlight the uniqueness of their company. Here are just a few of her accomplishments: “Top 50 Channel Influencer” – The VAR Guy “Top 10 Women in Sales Experts to Follow on Twitter” - Sales Gravy Author: “The Sales Magnet” and “Selling Against the Goal” Repeat IBM Golden Circle Sales Award Winner Popular keynote and workshop speaker on sales and demand generation for SMB companies and the IT channel Just to name a few! During this conversation, we discussed: How Essential it is to ask great questions during discovery and spending 80% of your time in discovery asking great questions Getting To The Business Impact Doing things outside of your job description Her writing tips Much More! _________________________________________________________________________________________________ I am now in the early stages of writing my first book! In this book, I will be telling my story of getting into sales and the lessons I have learned so far, and intertwine stories, tips, and advice from the Top Sales Professionals In The World! As a first time author, I want to share these interviews with you all, and take you on this book writing journey with me! Like the show? Subscribe to the email: https://mailchi.mp/a71e58dacffb/welcome-to-the-20-podcast-community I want your feedback! Reach out to [email protected], or find me on LinkedIn. If you know anyone who would benefit from this show, share it along! If you know of anyone who would be great to interview, please drop me a line! Enjoy the show!