Are 'Sephora Kids' turning fun into an obsession?
Round Table China - Podcast készítő China Plus
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Countless super young influencers on TikTok, known as "Sephora Kids," are recommending skincare products including wrinkle creams for kids and tweens. These beauty products are packaged in neon-colored bottles and tubes, which can look like toys. They can cost 70 US Dollars (or more than 500 Yuan) a pop. Should we be worried? Are 'Sephora Kids' turning innocent fun into a costly obsession? On the show: Heyang, Yushan & Steve Hatherly.
