Cognitive Marketing Series: Prospect Theory and Endowment Effect
Level Up: A Marketing Podcast - Podcast készítő Lev
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In latest episode of the Cognitive Marketing Series, hosts Bobby and Cole discuss prospect theory and endowment effect. They discuss what they are and how they can be applied to everyday life and marketing. Check out the resources below to learn more about the value function, and also Lev's Ultraviolet conference.
