If you’re willing to pay, we will give it to you | with Casper Overbeek

In this episode of Hotel Moment, Karen Stephens sits down with Casper Overbeek, Chief Product Officer at citizenM. Casper shares insights into citizenM's innovative paid subscription loyalty program and their unique approach to personalization across different cultures. From their guaranteed availability promise to their distinct understanding of European versus American guest preferences, discover how citizenM is reimagining hotel loyalty for the modern traveler.