From Library Books to Leading E-Commerce Brands: Sarah’s Founder Journey

In this episode of Founders Future, with host Milan Kohut, we sit down with Sarah Levinger, consumer behavior strategist and founder of Tether Insights, to explore her unconventional journey from generalist marketer to one of the most respected voices in psychology-driven advertising. Sarah shares how a decade spent studying neuromarketing, brain processes, and emotional cues—much of it self-taught from library books—laid the foundation for her signature approach to understanding why people b...