Inside the Haircare CGI Mishap That Stopped a Campaign

As Creative Marketer Anil Manji joined the show, he reflected on an early-career incident that continues to guide his thinking today. We take you into this segment of episode 40, inside a haircare TV ad that reused legacy footage, layered on a week of pricey CGI to turn shampoo into conditioner, and accidentally created a texture that read like something no brand wants on primetime. The client’s blunt feedback changed everything, and once we heard it, we couldn’t unsee it either. We break do...