Ep. 30- Digital Marketing Strategies with Robbie Fitzwater

In this episode, Richard is joined by Robbie Fitzwater, who is a professor in the marketing MBA program at Clemson University and the founder of MKTG RHYTHM. Robbie's company focuses on helping eCommerce businesses develop marketing campaigns. Today's conversation revolves around digital marketing strategies and what's happening in the business world, particularly SaaS and the subscription model, and a variety of other things. Strategically focusing attention on the right things, like custo...