#586 Burn Your Boat: Why You Need to Pivot Your Business Right Now

SEGMENT 1: What is going on with the economy in America, and especially with small businesses, is nothing short of a disaster. How can you best navigate your business during these tough times? Here to help is Dr. Gleb Tsipursky, a cognitive neuroscientist and the CEO of Disaster Avoidance Experts.SEGMENT 2: So many of us shy away from negotiation because we see it as negative conflict, but this is not the case! In business, you HAVE TO be able to negotiate in order to secure work with customers, employees and vendors. What are the best techniques to negotiate so you can achieve a win-win? Here to help is Alexandra Carter, author of “ASK FOR MORE: Ten Questions to Negotiate Anything”.SEGMENT 3: There seems to be some hesitancy and confusion among small business owners around this question: Do they just wait until the coronavirus goes away or do they need to make wholesale changes to their business model since their market will never be the same? Here to guide small business owners on that decision process is Ryan Cantor, Vice President of Product & Marketing at Thryv.Sponsored by Thryv and MitelBecome a supporter of this podcast: https://www.spreaker.com/podcast/the-small-business-radio-show--3306444/support.