#553 Becoming Indistractable: How to Acquire the Skill of the Century

SEGMENT 1: There is no doubt that today, especially with technology, we are addicted to distraction. Even when we don’t have a distraction, we actually go looking for one! So how do we control our attention and focus on what we need to get done in business and in life? Here to help is Nir Eyal who is a lecturer, an international bestseller and author of “Indistractable: How to Control Your Attention and Choose Your Life.”SEGMENT 2: The 800 pound gorilla in the room in retail is Amazon. They just recently announced they are investing $15B to attract more small business owners to their platform. But what can small businesses do to stand out from Amazon? Many are focusing on their in-store experiences. Here to help small business owners do that well is Leigh Sevin who is the co-founder of Endear, the first-ever Outbound Retailing platform.SEGMENT 3: People with disabilities make up 19% of the population and, if recognized as a formal minority group, it would be the largest minority group in the U.S. Nadine Vogel is here to help small businesses understand how those with special needs are strong candidates for employment. Sponsored by Nextiva, TransUnion ShareAble, and JobberBecome a supporter of this podcast: https://www.spreaker.com/podcast/the-small-business-radio-show--3306444/support.