24. How to Disrupt A Giant Market with Adam McCurdie

In this episode, I am talking to a co-founder and director of Humanitix, Adam McCurdie. Humantix is a not-for-profit ticketing platform that takes the booking fees, that is usually at the end of a transaction when you're purchasing a ticket of some sort, and then distributes that money to either funding Indigenous Scholarships in Australia or to their Girls Education Programs. Adam talks about the goal of Humanitix is to be the leader in technology and in the events ticketing spaces so they can give other people similar opportunities that they've had. Adam says that the key component that has allowed Humanitix to flourish is having a good co-founding relationship with Joshua Ross. In this episode, you will learn how they have been able to turn an idea into an amazing business that is now providing a great contribution to the planet. He says their team is focused on making their clients happy because the happier their clients are, the more likely they will be referred, which means more money will go to the kids who need it. It's far better for your business to actually care about your clients and stop comparing yourself to other people. It's all about caring about each other, caring about clients, caring about kids, and the education they fund. Adams' biggest advice for new entrepreneurs, "Find people who are going to be your rock, whether that is a family member, a friend, a mentor because it's important to be able to show a healthy amount of vulnerability and connect with people." Adam says the biggest reason why people fail is because they never start. What you will discover: •What social enterprises need to do to flourish. •How Humantix is disrupting a giant industry and putting all their profits into funding education programs for disadvantaged kids. •What is a not-for-profit and how Humantix is able to run their business without shareholders and equity while still paying their team members appropriate salaries. •How to get your business off the ground (you don't need lots of money!) •Why you should be transparent about your business. Get in contact with Adam McCurdie: Platform: https://humanitix.com/ Facebook: https://www.facebook.com/amccurdie Facebook Page: https://www.facebook.com/Humanitix/ LinkedIn: https://www.linkedin.com/in/adam-mccurdie-39503136/ Hit me up on social media and say hi! Youtube: https://bit.ly/35nJ0uV Podcast: https://www.ericbalance.com/podcast/ Instagram: https://www.instagram.com/ericbalance/ Facebook: https://www.facebook.com/ericbalancecoaching Website: https://www.ericbalance.com/ Linkedin: https://ca.linkedin.com/in/ericbalance