Why advertisers are blacklisting news
The Media Show - Podcast készítő BBC Radio 4 - Szerdák
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Digital advertisers are maintaining blacklists of news topics they disapprove of. Some brands have even added keywords associated with President Trump to their list, meaning publishers are effectively facing a boycott of regular news stories by advertisers.Also in the programme, the Irish government is proposing to replace the country's TV licence fee with a new "device independent broadcasting charge". Critics say any household with a smart phone or laptop would have to pay it, regardless of whether they actually watch RTÉ programmes. And Fun Kids, the digital radio station for children, has launched a podcast network.Julian Worricker is joined by Dee Forbes, Director-General of RTÉ, Laura Slattery, journalist at The Irish Times, Lee Moulding, Integral Ad Science, Shona Ghosh, Senior Tech Reporter at Business Insider, and Matt Deegan, Fun Kids station manager.
