What are the Metrics that Matter w/ Emeric Ernoult (Agorapulse)
The Influence Factor by The Influencer Marketing Factory - Podcast kĂ©szĂtĆ The Influencer Marketing Factory - SzerdĂĄk

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In this episode of The Influence Factor, Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory, chats with Emeric Ernoult, CEO and Co-Founder of Agorapulse. Together, they explore marketing, social media, and business growth. Emeric shares strategies that fueled Agorapulse's success, discussing challenges in remote work, essential employee qualities, and current marketing trends. The conversation underscores the critical role of measurement in social media marketing, highlighting successful strategies like creating valuable content and building customer trust. đ Leave a 5-star rating on â â â â â â â â â â â â â â â â â â â â â â â â â â â â Apple Podcastsâ â â â â â â â â â â â â â â â â â â â â â â â â â â â and â â â â â â â â â â â â â â â â â â â â â â â â â â â â Spotifyâ â â â â â â â â â â â â â â â â â â â â â â â â â â â đ Start Your Next Influencer Marketing Campaign: â â â â â https://timf.io/IMFnowâ â â â â đïž Want to be a guest? â â â â â â â â â â â â â â â â â â â â â Apply hereâ â â â â â â â â â â â Show Notes: (00:45) - Emericâs mission, purpose, and achievements (02:29) - Strategies for success (04:11) - Remote work and qualities of employees (06:48) - Marketing trends and challenges (13:11) - Marketing attribution and ROI (15:32) - Successful social media example (19:29) - Closing remarks Check out some of our previous episodes: â â â â â Screen to Cart w/ Collette Winn (NBCUniversal)â â â â â â â â â â The Inside Scoop on Social Media w/ Jasmine Enberg (Insider Intelligence)â â â â â â â â â â Boosting Brands with Vitamin-Infused Marketing w/ Lisa Chudnofsky (The Vitamin Shoppe)â â â â â â â â â â â â TikTok's Influence w/ Adrienne Lahens & Sofia Hernandezâ â â â â â â â â â â â â â â â Retaining Influence w/ Conor Begley (CreatorIQ)â â â â â â â â â â â â â â â â â â â â â Creator Economy Insights Unveiled w/ Matt Navarraâ â â â â â â â â â â â â â â â â â â â â â â â Influencer Activations that Drive Results w/ James Creech (Brandwatch)â â â â â â â â â â â â â â â â â â â â â â â â â From Clicks to Cash: Unleashing the Power of Linktree for Creator Monetization w/ Michael Bolenâ â â â â â â â â â â â â â â â â â â â â â â â â â Insider View of VidCon w/ Colin Hickeyâ â â â â â â â â â â â â â â â â â â â â â â â â â Funding the Creative Journey w/ Aaron DeBevoise (Spotter)â â â â â â â â â â â â â â â â â â â â â â â â â â Swipe Right on OkCupid Success w/ Michael Kayeâ â â â â â â â â â â â â â â â â â â â â â â â â â The Creative Drive: Exploring the Passion and Business of the Creator Economy w/ Brendan Gahanâ â â â â â â â â â â â â â â â â â â â â â â â â â Decoding the Secrets of the Creator Economy w/ Avi Gandhiâ â â â â â â â â â â â â â â â â â â â â â â â â â The Art of Social Media Creativity w/ Jon Youshaeiâ â â â â â â â â â â â â â â â â â â â â â â â â â Exploring the Influence and Impact of Reddit w/ Will Cadyâ â â â â â â â â â â â â â â â â â â â â â â â â â Navigating Social Media Selling for Maximum Impact w/ Paul Bakaus (Koji)â â â â â â â â â â â â â â â â â â â â â â â â â â New Social Media Subscriptions, Super Bowl's Influencers and Content Creators Trips w/ Lia Habermanâ â â â â â â â â â â â â â â â â â â â â â â â â â Turning Your Content Into a Customer Acquisition Channel with Daniel Markovits (Creators + Community @ LinkedIn)â â â â â â â â â â â â â â â â â â â â â â â â â â Innovation Within A Traditional Marketplace w/ Jake Karls (Mid-Day Squares)â