S1E20: McDonald's Case Study

Send us a text The fast food icon that everyone loves - or loves to hate - is under the microscope today. We're talking about McDonald's, the world's second-largest employer and a globally recognizable brand. It's time for McDonald's to get the MC treatment! In this episode, we go in-depth on the dual operating model McDonald's employs - which side of the business is variable cost-driven and which is fixed cost-driven? What operational role do the franchisees play as opposed to corpor...