EP201: How Salesforce Commerce Customers Should Approach A SiteGenesis Migration, With Liam Downes & Shivko Rusev from Tryzens

Salesforce Commerce has a long history in the ecommerce platform market, from the acquisition of Demandware to the birth and growth of SiteGenesis. SiteGenesis was built before mobile dominated online shopping, so there are newer architectural options for SFCC customers. Many Salesforce customers are facing a big decision: stick with an old SiteGenesis version, or twist to either SFRA for a mobile-first solution or the newer composable storefront. In this episode we aim to dispel some of the concerns with remaining on SiteGenesis. Customers don’t have to migrate if they have the right SI partner to maintain SiteGenesis but there are pros and cons of staying on this path that need to be understood, for example limitations with the roadmap, maintenance of 3rd party connectors, effort doing releases and maintaining performance. The market is evolving, with some Salesforce customers having already moved to SFRA or composable storefront, which is making other retailers review their platform choice. We’re joined by leading SFCC agency partner Tryzens, who also have experience delivering solutions on ecommerce platforms like Magento and Shopify. Listen to Liam Downes, Director of Strategy and Success, and Shivko Rusev, SVP Salesforce Practice, share their views on how to approach Salesforce migrations and what type/size of business is best suited to the modern SFCC solution and why.