The Best Jobs in History: A Conversation with Beth Maser and Addison Williams
PreserveCast - Podcast készítő Preservation Maryland - Hétfők
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History is a big field made up of a variety of disciplines. Finding the right people to do the job can be tough – but one of the nation’s foremost history firms is working to address that challenge with the launch of bestjobsinhistory.com. We’re talking for-profit history and recruiting the best and brightest with Beth Maser and Addison Williams of History Associates Incorporated. Beth Maser is a recognized senior executive and subject matter expert in knowledge management and brings decades of leadership and digital media expertise from her work in commercial and government markets. As CEO of History Associates, Beth leads the company's growth strategy focused on major industry segments including government, legal, commercial, and associations and nonprofits. Beth and her team are delivering distinct service offerings to clients with expanded capabilities in digitization, culture heritage, litigation research, and advanced uses of technology. Together with her HAI team and strategic partners, Beth helps clients leverage opportunities from historical information and analysis to find creative ways to engage audiences of all types and add value to top and bottom lines. Addison Williams is an Atlanta-based marketing strategist and writer. He works with HAI leadership and external partners to expand the reach of HAI’s brand and messaging across all channels. He’s passionate about the power of digital media to communicate new messages to broader audiences and enjoys creating strategies that bring together a unified experience for web, email, social, and more.